Media & Data: AI Roadmap to 2040

Three horizons. Concrete pilots. KPIs that prove it works.

Now (0–12 months)

  • Content inventory; rights; channel baselines
  • Search & retrieval hub for internal assets
  • Basic analytics on engagement by format

Next (12–36 months)

  • Programmatic clip generation and scheduling
  • Personalized feeds; newsletter growth loops
  • Sponsor kit with verified metrics

2030–2040

  • End-to-end data product: content → conversion
  • Real-time feedback into editorial choices

Architecture notes

  • Content graph; event pipelines; evaluation harness
  • Identity + consent; privacy-by-design

KPIs

  • Subs growth; retention; CTR; view-through rate
  • Lead quality; conversion to call; sponsor revenue

First pilots

  • Weekly show package with clips + landing page
  • Attribution model MVP in a dashboard

Risks & guardrails

  • Policy and brand safety; review queues
  • Data trust; signed events; red-team prompts
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